We take the protection of your Personal Information (such as name, address, phone number, e-mail address, credit card number, gender, language preference, and merchandise category preferences) very seriously.
We collect Personal Information that you provide to us voluntarily for the following sole purposes:
•to manage transactions online and future membership of customer loyalty scheme where applicable;
•to provide the latest market trend;
•to understand and analyze the information gathered to better serve your needs and preferences;
•to develop and enhance our offerings for better shopping experiences;
•to enable you to participate in promotions and contests;
•to enable you to participate in customer research or focus groups;
•to improve our competitiveness and service;
•to respond to requests or complaints.